Hillcrest Motors, the sole Cadillac showroom, dealership, and service venue in Beverly Hills, California, was designed by Bray Architects. William M. Bray, Architect, AIA, NCARB created the elegantly original contemporary classical building design. The masterful, dignified, subtly dramatic architectural design; inviting two-story marble and glass entry; large expanses of glass between contemporary pilasters; “Starburst” lightweight concrete block decoration and screens; marble flooring; high ceilings; and more made Hillcrest Motors a cultural icon in the city of Beverly Hills for decades. Business leaders, celebrities, and others viewed, bought, and had their cars serviced there.
The lightweight concrete block, “Starburst” pattern, specifically designed by William M. Bray for this project, decorating the front and side of the building, and screening the windows on the side of this building for privacy and solar control was unique. This lightweight concrete block “Starburst” pattern has subsequently, been used in tens of thousands of building projects by Bray Architects and others for decades.
The interior of Hillcrest Motors was later reimagined, updated and reconfigured by Roger Winston Bray, Architect, AIA, NCARB, adapting the flow, style, usage, and materials of the building to later times.
Another automotive company now owns the Hillcrest Motors building. There have been very few changes to the elegantly contemporary building originally designed by Bray Architects.